Internal Communications Blog
Our Most Recent Internal Comms Research

The Cross-Channel Read Gap: Why No Public Benchmark Measures It and What a Platform at Scale Sees
The cross-channel read gap is the share of internal messages read on only one channel by employees with access to multiple. No public IC benchmark measures it. Here is the definition, why it matters in 2026, and what a cross-channel platform can see at scale.
Internal Email Communication

Accessibility Checklist + New Broadcast Features to Help You Send With Confidence
A practical accessibility pre-flight checklist for internal communicators. Learn how to improve structure, links, alt text, contrast, and headings before you hit send, just in time for the April ADA deadline.

Accessibility for Internal Comms: What WCAG Pressure Means This Year
Accessibility for internal comms is now a practical compliance and workflow issue. Learn what WCAG pressure means this year, what to fix first, and why inbox tools break at scale.

Distribution Lists vs Segmentation: Why “All Employees” Is Killing Relevance
Distribution lists vs segmentation is the difference between noisy internal emails and relevant communication. Learn why “All Employees” reduces trust, what Gmail and Outlook miss, and how to fix targeting with better internal comms workflows.
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How to Create and Send a Better Employee Survey in Outlook
This article explains how to create surveys in Outlook. While surveys involve feedback, the execution is email-based. The problem centers on using email tools effectively. It aligns with email-centric solutions.
Internal Communication Strategy

The Cross-Channel Read Gap: Why No Public Benchmark Measures It and What a Platform at Scale Sees
The cross-channel read gap is the share of internal messages read on only one channel by employees with access to multiple. No public IC benchmark measures it. Here is the definition, why it matters in 2026, and what a cross-channel platform can see at scale.
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From Metrics to a Leadership Story: Internal Communications Reporting That Lands
A practical guide to turning your internal comms metrics into a leadership-ready report — what to include, what to leave out, and how to frame the data so it actually moves the conversation forward.

Build a Business Case for Comms Investment for better Internal Communications ROI
Learn how to prove internal communications ROI with data leaders care about. Build a stronger comms investment case using reach, risk, productivity, retention, and cost-of-inaction data.
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Using Engagement Data to Improve Internal Comms Messaging
Your analytics are only useful if you act on them. Learn how to use open rates, click data, and segment performance to write sharper internal comms that actually land.
Internal Communications Measurement

The Hidden Cost of Benefits Communication
Companies spend $28,250 per employee on benefits, and most employees never use what they have. The hidden cost is the comms gap, but there’s a fix.

Safety and Compliance Updates That Are Readable, Findable, and Measurable
Learn how to make safety and compliance updates clear, searchable, and measurable. Build trust with employees through operational communications that prove reach and drive action.

Quarterly Reporting for Comms: A Scorecard You Can Defend in 15 Minutes
Quarterly reporting for comms doesn’t need to be a slide marathon. Use this 15-minute scorecard to stop guessing, prove reach and impact, and show what to do next—powered by Foundations and Broadcast Insights.

HR tax season communications: Make critical messages unmissable (and prove it with analytics)
HR tax season communications fail when you can’t prove who saw what. Learn how to make critical HR messages unmissable with Foundations, then validate performance with Broadcast Insights analytics.
Employee Engagement & Experience
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Internal Communications in Manufacturing — A 2026 Frontline Playbook
Internal communications in manufacturing run on shifts, safety messaging, and multi-site reality. The 2026 playbook for reaching a 17%-engaged frontline workforce across 15 plants.
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SharePoint for Internal Communications — A 2026 Playbook
SharePoint internal communications work as a destination, but not as a full delivery layer. Here is what SharePoint personalization needs to actually reach employees in 2026.

Accessibility Checklist + New Broadcast Features to Help You Send With Confidence
A practical accessibility pre-flight checklist for internal communicators. Learn how to improve structure, links, alt text, contrast, and headings before you hit send, just in time for the April ADA deadline.

Run a Wellbeing Series Without Five Different All Staff Emails
Learn how to run a coordinated employee wellbeing campaign using segmentation, scheduling, and consistent messaging—without relying on multiple all-staff emails or messy spreadsheets.
Frontline & Mobile Workforce Communication

How to Create Mobile-Friendly Email Designs for Employees
This article discusses optimizing internal emails for mobile viewing. It focuses specifically on email formatting and responsiveness. The challenge centers on email usability. It aligns with email execution optimization.

Scaling Deskless Comms with AI-Driven Content Distribution
This article focuses on ai content distribution as an internal email execution problem. It highlights practical tactics to improve deliverability, engagement, and consistency. Use it to standardize your approach, reduce manual work, and get better results from employee email. Ideal for teams relying on Gmail or Outlook as the primary channel.

Personalized Communication Solutions for Healthcare’s Deskless Workforce
This article covers personalized internal communication healthcare in the context of broader employee communication systems. It emphasizes coordinating messaging across channels, audiences, and governance needs. Use it to reduce fragmentation, improve reach to different worker types, and measure impact across touchpoints. Best fit when email is not the only channel that matters.

Closing the Campus Communication Gap and Engaging Deskless Workers
This article focuses on communication challenges for deskless workers in higher education. It addresses mobile access and non-email channels. Because the audience does not rely primarily on email, the solution requires multi-channel delivery. It aligns with omni-channel orchestration.
